Saw this in my Google Alerts today from Publishers Weekly. Looks like the PR bandwidth is ramping up:

Also along “awesome” lines is Geek Dad: Awesomely Geeky Projects and Activities for Dads and Kids to Share (May) by Ken Denmead, writer of Wired’s popular blog of the same name. According to Gotham/Avery editorial director Megan Newman, “This is for the new dad whose nostalgia is not for his old Flexible Flyer or Little League mitt, but who instead wants to share with his kids the geeky things that informed his childhood: video games, Star Wars, and anything electronic.”